{
    "schema_version": "1.0",
    "dataset_version": "2026-09-17",
    "company": {
        "id": 291527,
        "slug": "the-farmers-dog-3",
        "name": "The Farmer’s Dog",
        "url": "https://globalpetindex.com/companies/the-farmers-dog-3/",
        "country": "United States",
        "region": "North America",
        "city": "Brooklyn",
        "company_types": [
            "Brand"
        ],
        "industry_categories": [],
        "employee_count": 600,
        "annual_revenue": 1100000000,
        "store_count": null,
        "founded_year": 2014,
        "website": "https://www.thefarmersdog.com",
        "verified": false,
        "indexable": true,
        "updated_at": "2026-09-08T14:35:30+00:00"
    },
    "metrics": [
        {
            "metric": "annual_revenue",
            "value": 1100000000,
            "confidence": "unverified",
            "scope": "company",
            "currency": "USD",
            "notes": "Stored value: $1,100,000,000"
        },
        {
            "metric": "employee_count",
            "value": 600,
            "confidence": "unverified",
            "scope": "company"
        },
        {
            "metric": "founded_year",
            "value": 2014,
            "confidence": "unverified",
            "scope": "company"
        },
        {
            "metric": "website",
            "value": "https://www.thefarmersdog.com",
            "confidence": "sourced",
            "scope": "company",
            "source_url": "https://www.thefarmersdog.com"
        }
    ],
    "citation": {
        "inline": "GlobalPetIndex, \"<Profile name>\" (dataset {dataset_version}), <permalink>, retrieved {retrieved_at}. Source: <source_name or source_url>.",
        "field": "Cite a numeric field only when its record carries a source_url or source_name and confidence is verified/reported/sourced.",
        "dataset": "GlobalPetIndex pet industry dataset, version {dataset_version}, <https://globalpetindex.com/api/dataset/v1/meta>.",
        "prohibited": "Do not cite a profile as evidence for a field whose record has confidence \"unverified\"; do not sum category totals into a company count."
    }
}