Market Trends

Henan’s Zhenping Workshops Fill an 8,000-Unit US Cat Tree Order as Furniture Exports Hold

A cat furniture workshop in Mazhuang township, Zhenping county, Henan, is filling an 8,000-unit order placed by a US customer in September, with delivery due by the end of October.…

By Larry October 31, 2026 6 min read
Henan’s Zhenping Workshops Fill an 8,000-Unit US Cat Tree Order as Furniture Exports Hold

Key figures

  • Annual sales are close to RMB 50 million, mostly exports to Europe and the United States, with more than 100 workers employed at about RMB 3,500 a month.
  • Annual sales are close to RMB 50 million, with most of the output going to Europe and the United States.
  • Annual sales at the workshop are close to RMB 50 million, with most output exported to Europe and the United States.

Executive Summary: A cat furniture workshop in Mazhuang township, Zhenping county, Henan Province, is completing an 8,000-unit cat tree order placed by a US customer in September, with delivery due by the end of October, according to the Nanyang municipal government on 29 October 2026. The plant produces only against orders and holds no finished inventory. Annual sales are close to RMB 50 million, mostly exports to Europe and the United States, with more than 100 workers employed at about RMB 3,500 a month.

Key Facts

Company
Unnamed cat furniture and pet supplies workshop in Mazhuang township
Country
China
Industry
Pet supplies manufacturing: cat furniture, scratchers and small pet products
Category
Cat trees, climbing frames and pet toys
Event
Completion of an 8,000-unit export order for a US customer
Date
29 October 2026, order placed September 2026
Location
Mazhuang township, Zhenping county, Nanyang, Henan Province
Source
Nanyang Municipal People’s Government

What Happened

The Nanyang municipal government published a report on 29 October 2026 on a pet supplies workshop in Mazhuang township, Zhenping county. The plant makes cat trees: carved posts, platforms, fleece-covered cushions and assembled climbing frames. Manager Shang Guangxiao said the current order, 8,000 units for a US customer, was placed in September and has to be delivered by the end of October. The workshop does not build for stock. Orders come first, production follows, and finished goods stay in the yard only until the container leaves.

Inside the plant, the work is divided by station. A computer-controlled router cuts posts and platforms to drawing, a cutting section turns fleece into cushion covers, and an assembly line joins, labels and packs the finished frames. Annual sales are close to RMB 50 million, with most of the output going to Europe and the United States. More than 100 people work in the workshop, earning about RMB 3,500 a month, many of them women who had stayed in the county while family members worked elsewhere.

The township government has built the cluster around the plant. It assigned a service officer to handle site selection, permits and infrastructure, ran recruitment drives with the company and organised order-based skills training. Packaging and logistics suppliers have since set up nearby, which shortens the distance between the assembly line and the container.

Background

Zhenping belongs to a group of inland Chinese counties that moved into pet supplies as overseas demand for cat furniture rose. The county’s advantage is labour and nearby material supply rather than design: carpet, board, sisal rope and hardware are available within a day’s drive, and wages sit well below coastal levels.

The order-driven model carries the working capital risk on the buyer’s side. A plant that produces only against confirmed purchase orders avoids inventory losses when a US retailer cuts a programme, but it also cannot fill a sudden repeat order without a new lead time. For importers, that means cat tree programmes are planned three to four months out, not reordered in season.

Industry Context

Cat furniture is one of the few pet supply categories where freight is manageable. A cat tree is bulky but light, so a container carries a high unit count relative to weight, which keeps landed cost low enough for a USD 60 to USD 120 retail price in the US and Europe. That economics is why county-level workshops in Henan, Hebei and Shandong can compete with established brands on price while those brands compete on design and retail placement.

The category also carries a quality risk that buyers increasingly test. Stability, glue emissions and the durability of sisal wrapping decide whether a product survives the first month in a household with two cats, and returns are expensive across an ocean. Chinese suppliers that can show test reports and factory audits have taken share from those that cannot, a pattern that matches what buyers report across pet supplies generally.

Market & Business Impact

For US and European buyers, Zhenping and similar counties are a second-tier sourcing option behind the established Guangdong and Zhejiang suppliers: smaller plants, lower minimum order quantities, faster samples, less brand-ready packaging. That suits mid-sized retailers and e-commerce sellers testing a new cat tree design before committing to a full programme.

For the suppliers themselves, the constraint is not capacity but design ownership. A workshop that cuts to a buyer’s drawing earns a conversion margin and loses the customer if a cheaper plant quotes lower. A plant that owns its moulds and packaging keeps more of the order when a cheaper quote arrives. GPI’s cat trees manufacturer records cover 138 producers for buyers comparing capacity, while the cat trees distributor list holds 108 companies that place the product into retail. A separate cat toys distributor list covers 153 businesses, many of which also carry cat furniture lines.

Companies & Brands Involved

The workshop is not named in the government report. Shang Guangxiao is identified as its manager. Mazhuang township government provides site, permit and recruitment support to the pet supplies project. Buyers are described only as a US customer and, more broadly, European and American importers. GPI’s company directory lists cat furniture and pet toy suppliers by country.

Data & Evidence

The order is 8,000 cat trees, placed in September 2026 with delivery due by the end of October. Annual sales at the workshop are close to RMB 50 million. Employment exceeds 100 people at about RMB 3,500 a month. The plant reports no finished-goods inventory and produces only against confirmed orders. Export destinations are mainly Europe and the United States.

What This Means for the Pet Industry

Cat furniture sourcing is drifting inland to order-driven county workshops, which lowers entry costs for mid-sized buyers and pushes established suppliers to compete on design, testing and packaging rather than on unit price alone.

Key Takeaways

  • A pet supplies workshop in Zhenping county, Henan, is delivering 8,000 cat trees to a US customer by the end of October 2026.
  • The plant produces only against confirmed orders and holds no finished-goods inventory, which limits its exposure to cancelled programmes.
  • Annual sales at the workshop are close to RMB 50 million, with most output exported to Europe and the United States.
  • More than 100 workers are employed at about RMB 3,500 a month, supported by township recruitment and skills training.
  • Packaging and logistics suppliers have clustered around the plant, shortening the route from assembly line to container.

Frequently Asked Questions

What is being made in Zhenping?

Cat trees and climbing frames, plus small pet supplies such as cat scratchers and toys, at a workshop in Mazhuang township.

How large is the order?

8,000 units for a US customer, placed in September 2026 and due for delivery by the end of October.

Why does the plant hold no inventory?

It runs a made-to-order model. Production starts only after a purchase order is confirmed, so the plant does not carry finished stock.

Where do the products go?

Mainly Europe and the United States, according to the company and the Nanyang municipal government.

Why is cat furniture made in inland China?

The product is bulky but light, so container economics work, and county-level labour and nearby raw materials keep conversion costs below coastal levels.

Sources

  1. Primary — Nanyang Municipal People’s Government, report on the pet supplies workshop in Mazhuang township, Zhenping county, https://www.nanyang.gov.cn/2026/10-29/1450844.html, 29 October 2026
  2. Secondary — Nanyang municipal government, background on county-level specialty industry clusters in Zhenping, same publication, 29 October 2026

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Larry
Larry Pet industry analyst at GlobalPetIndex, focused on retail channels, e-commerce and market intelligence.

Pet industry analyst at GlobalPetIndex, focused on retail channels, e-commerce and market intelligence.

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