Blue Sea Capital Acquires CompletePet, A Specialized Pet Supplement Manufacturing Platform in USD Pet Wellness B2B Deal
Executive Summary: Blue Sea Capital completed its acquisition of CompletePet, a U.S. developer, formulator, and manufacturer of pet wellness products, announced September 1, 2026. The private equity firm becomes the majority partner while CEO Worth Turner and the leadership team remain in place and continue to invest. CompletePet, headquartered in Miami, Florida with a facility in Milton, Vermont, provides outsourced formulation and manufacturing across soft chews, topical liquids, dental products, oils, and powders for pet supplement brands. The deal follows CompletePet’s 2025 acquisition of Green Mountain Animal under previous owner Align Capital Partners.
Key Facts
- Company
- Blue Sea Capital (acquirer), CompletePet (target)
- Country
- United States
- Industry
- Pet supplement manufacturing, B2B contract manufacturing
- Category
- Mergers and acquisitions, private equity
- Event
- Blue Sea Capital acquires majority stake in CompletePet
- Date
- 2026-09-01
- Location
- Miami, Florida and Milton, Vermont, USA
- Source
- PetsGlobal / company announcement
What Happened
Blue Sea Capital has completed its acquisition of CompletePet, a U.S. developer, formulator, and manufacturer of pet wellness products, with the private equity firm becoming the company’s majority partner. The transaction was announced on September 1, 2026. CEO Worth Turner and the existing leadership team will remain in place and continue to invest in the business. Financial terms of the transaction were not disclosed.
CompletePet provides outsourced product development, formulation, and manufacturing services to pet supplement brands. Its capabilities cover soft chews, topical liquids and sprays, dental products, oils, powders, and other customized dosage formats. The company is headquartered in Miami, Florida, and operates an additional facility in Milton, Vermont.
Background
CompletePet has expanded considerably under its previous owner, Align Capital Partners. Align partnered with Worth Turner to acquire the business, then operating as Custom Veterinary Services, in 2021. In 2025, the company acquired Green Mountain Animal and combined the businesses under the CompletePet name, expanding its manufacturing footprint and capabilities.
Blue Sea Capital said it plans to support CompletePet’s continued growth and expansion of its capabilities for both established and emerging pet brands. The private equity firm focuses on healthcare and wellness investments, making CompletePet a fit within its broader portfolio strategy.
Industry Context
The pet supplement market has grown rapidly as pet humanization drives spending on wellness products beyond basic nutrition. The category includes joint health, digestive health, calming, skin and coat, and dental supplements, often delivered in soft chew or liquid formats that require specialized manufacturing capabilities. For pet supplement brands, the decision to outsource formulation and manufacturing to B2B platforms like CompletePet allows them to focus on brand-building and distribution without investing in their own production facilities.
This acquisition highlights a structural trend in the pet industry: private equity is investing in specialized contract manufacturing platforms rather than consumer-facing brands. The pet industry leaders in contract manufacturing are consolidating as brands demand partners that can support multiple dosage formats, ensure quality consistency, and scale production as the supplement category grows.
Market and Business Impact
The CompletePet acquisition reflects the growing importance of outsourced manufacturing in the pet supplement value chain. For international pet brands and suppliers, the deal signals that the B2B manufacturing layer of the pet industry is attracting institutional capital, which typically brings operational expertise, capacity expansion, and process standardization.
The transaction also follows a broader pattern of consolidation in pet industry contract manufacturing. Companies that can support multiple product formats — soft chews, oils, powders, dental products, and topical sprays — are better positioned to capture share as supplement brands seek single-source manufacturing partners. The private label pet products segment, in particular, benefits from contract manufacturers with diverse format capabilities.
Companies and Brands Involved
Blue Sea Capital is the acquiring private equity firm. CompletePet is the target company, led by CEO Worth Turner. Align Capital Partners is the previous owner. Green Mountain Animal, acquired by CompletePet in 2025, expanded the company’s manufacturing footprint. The deal involves B2B pet supplement manufacturing rather than a consumer-facing brand.
Data and Evidence
- Announcement date: September 1, 2026 (PetsGlobal)
- CompletePet headquarters: Miami, Florida; additional facility: Milton, Vermont
- Previous owner: Align Capital Partners (acquired 2021 as Custom Veterinary Services)
- 2025 acquisition: Green Mountain Animal (combined under CompletePet name)
- Product formats: soft chews, topical liquids, sprays, dental products, oils, powders
- Financial terms: not disclosed
What This Means for the Pet Industry
The CompletePet deal is notable because it involves a B2B manufacturing platform rather than a consumer pet brand. Private equity investment in contract manufacturing signals that the pet supplement supply chain is maturing — specialized formulators and manufacturers are becoming valuable assets in their own right, not just service providers. For pet supplement brands, this means the manufacturing landscape is professionalizing, with fewer but larger contract partners that offer broader format capabilities. The trend toward vertical integration in pet food manufacturing (building owned facilities) coexists with the opposite trend in supplements (outsourcing to specialized platforms), and the CompletePet deal sits squarely in the latter camp.
Key Takeaways
- Blue Sea Capital acquired a majority stake in CompletePet, a U.S. pet supplement contract manufacturer, on September 1, 2026, with CEO Worth Turner and leadership remaining in place.
- CompletePet provides outsourced formulation and manufacturing across soft chews, topical liquids, dental products, oils, and powders from facilities in Miami, Florida, and Milton, Vermont.
- The deal follows CompletePet’s 2025 acquisition of Green Mountain Animal under previous owner Align Capital Partners, which expanded the company’s manufacturing footprint.
- The acquisition highlights private equity investment in B2B pet supplement manufacturing platforms rather than consumer brands, reflecting maturation of the contract manufacturing layer.
- For pet supplement brands, the deal signals consolidation among contract manufacturers offering multiple dosage formats, which may reduce the number of manufacturing partners available.
Sources
- Primary — PetsGlobal, “Blue Sea Capital Acquires Majority Stake in CompletePet,” September 6, 2026, https://cat.petsglobal.com/infoview/3978/Blue_Sea_Capital_Acquires_Majority_Stake_in_CompletePet.html
- Secondary — Industry trade coverage, September 2026
